Growing the Music Industry in Newfoundland and Labrador.

NewFound Talent Contest

Young musicians aged 19 and under are invited to perform for a professional judging panel consisting of Wade Pinhorn, Jenelle Duval, and Clare Follett. Hosted by Don-E Coady, the NewFound Talent Contest will be pre-recorded on August 15th at the Canadian AV Sound Stage and will premiere on September 9th at 7:00pm (NST) on MusicNL’s social media channels.

The NewFound Talent Contest is designed to discover, develop, encourage, and showcase young entertainers. The competition offers professional industry development and prizes valued over $6,000 to assist talented young artists. The goal is to enhance their song writing, performing and music business skills to further develop their music career. The first-place winner will be featured as part of the Newfoundland & Labrador Folk Festival’s programming this fall with some of the world’s finest folk musicians.

“The Equinor MusicNL NewFound Talent Contest is a phenomenal way for us to identify our future stars while they are still developing,” says MusicNL Executive Director Rhonda Tulk-Lane. “Offering young performers industry exposure and performance experience, this contest has been a catalyst for award winning artists such as Rachel Cousins, Nick Earle, and Brianna Gosse.”

How to Apply:

  • Fill out the application: Application Form
  • Registration is currently open and will close at 5pm on August 6th.
  • Space is limited, contestants will be selected on a first-come, first-served basis.

Questions? Contact Janessa@musicnl.ca

Equinor MusicNL NewFound Talent Contest Prize Details


  • Choice of either Branding (pdf EPK, Jewel Case, Logo) OR Website (theme customized one-pager) (DC Design House)
  • Pre-production/Recording of a 2-song demo (Krisjan Leslie/LabOfChaos)
  • Mixing & Mastering of a 2-song demo (Hurricane Music)
  • 50 complete retail-ready demo packages (Atlantic Disc and DVD) 
  • Music video shoot (Tom Cochrane Photo)
  • Consultation with an artist manager (Laughing Heart Music)
  • One-on-one project mentorship session (Citadel House Records) 
  • Professional photo shoot (Ritche Perez Photography)
  • Long & McQuade gift card (value $150) 
  • MusicNL Membership, 1-year duration 


  • Long & McQuade gift card (value $100) 
  • MusicNL Membership, 1-year duration 


  • Long & McQuade gift card (value $50) 
  • MusicNL Membership, 1-year duration


MusicNL thanks Equinor, The Newfoundland & Labrador Folk Arts Society, DC Design House, Krisjan Leslie (LabOfChaos), Atlantic Music, Tom Cochrane Photo, Laughing Heart Music, Citadel House Records, Hurricane Music, Ritche Perez Photography, and Long & McQuade for their support.