
Welcome to the information hub for the MusicNL Delegation at FAI 2025! We will use this page as a central location for key information about Folk Alliance International and the resources to help you prepare for the event. This will be the best spot to check for info – please BOOKMARK this page. Questions? Don’t hesitate to reach out to us at info@musicnl.ca.
Page Contents
Funding for Showcasing Webinar and Resources
How To Promote Yourself at a Folk Conference Webinar and Resources
Webinaire: la gestion de projet et veiller à ses affaires
FUNDING FOR SHOWCASING WEBINAR & RESOURCES
Below is the recording of the webinar about showcase funding that took place on Zoom on December 17, along with the guide on showcase funding options. Please watch the session and review the document to ensure you are accessing all possible funding for this event. Got questions about funding? programs@musicnl.ca
HOW TO PROMOTE YOURSELF AT A FOLK CONFERENCE WEBINAR & RESOURCES
Below is the recording of the webinar on promotion that took place on Zoom on January 7, 2025, along with a guide to help you plan how you will promote yourself at FAI. Questions? Don’t hesitate to reach out.
La gestion de projet et veiller à ses affaires
DEADLINE DEC 31 – Folk Alliance International Conference Registration
Time is running out! The deadline to register at the discounted rates (see below) is on December 31, 2024.
You are required to register individually for FAI. Please follow these instructions:
Reach out to Abigail at comms@musicnl.ca for the discount code to be used at FAI registration checkout.
Payment: When you register using the code, a 100% discount will apply at checkout. MusicNL will pay FAI directly, and the amount (for artists only) will be deducted from the MusicNL funding offer (to be sent with your showcase time and date).
Important: The registration code expires on December 31, 2024. After this date, you will be responsible for your own registration costs at the regular rate. Please complete your registration before this deadline.
Cost: $200 CAD for artists; $250 CAD for your industry representatives UNTIL DEC 31, 2024 ONLY
Key Links & Resources
FAI Facebook Conference Notice Board – join this group to make connections, find friends and showcase opportunities https://www.facebook.com/groups/1569133616635887
FAI Chorus Group – this is another space for making connections, best practice would be to join this AND the Facebook group, turn ON notifications to keep up with last minute showcase opportunities and other conference news
https://www.folk.org/chorus
FAI Schedule – once ready, the conference will post it here
https://fai.festivalpro.com/?showPublicCalendarDayX&TIMESTRING=1739944801&SHOWS=5343
FAI attendee list – download below
FAI list of presenters attending the event
https://www.folk.org/conference/attendee-lists
FAI Hotel
https://www.marriott.com/en-us/hotels/yulsi-le-centre-sheraton-montreal-hotel/overview/
MusicNL Jotform for reminder of basic showcase info (please don’t fill this out twice)
https://www.jotform.com/form/243376042605049
FAI Previous Conference Program Books (helpful to get an idea of the event, and for FAQ, keep in mind things might change)
https://issuu.com/folkallianceinternational
How to Showcase at a Folk Conference (note – this is from 2013, so perhaps a bit out-of-date but some helpful info nonetheless
https://www.youtube.com/watch?v=MPdOIZJHeIQ
Art Menius’ Advice About How to Reach Folk DJs at a conference and beyond – learn about radio play, one-sheets, DJs and self-promotion
https://artmeniusradio.com/wp-content/uploads/2024/02/basics-of-promoting-folk-recordings-february-2024-1.pdf
Video of a folk music conference (not recent but still offers a good taste of what the environment is like, this is from FMO – attendance of 800. FAI is 2500 attendees)
https://vimeo.com/50848750
Apps for the Conference
https://apps.apple.com/au/app/folk-alliance-conference/id1450203497
https://play.google.com/store/apps/details?id=com.folk.alliance&hl=en_NZ

